Illustration: The Verge WhatsApp dropped the most “I can’t believe this wasn’t already there” feature this week: message drafts. Now, WhatsApp lets you know if you have unsent messages typed up in ... read more

Image: Valve Half-Life 2 is getting a major update in celebration of the classic title’s 20th anniversary. In addition to Steam Workshop support directly within the game, Valve has fixed bugs and ... read more

Image: ESPN ESPN is testing an AI-generated avatar with the Saturday college football show SEC Nation. Dubbed FACTS, it’s going to be “...promoting education and fun around sports analytics” with information drawn ... read more

TikTok 's "Symphony Creative Studio" is an automated video-generation tool that ad partners can use to create videos "in minutes" from product information or a URL. ... read more

Bluesky added over 1 million new users in the past 24 hours, marking yet another major boost in users as it continues to compete with X and Threads in the microblogging app space. ... read more

Bluesky added over 1 million new users in the past 24 hours, marking yet another major boost in users as it continues to compete with X and Threads in the microblogging app space. ... read more

Two months after Google filed an antitrust complaint in Brussels against Microsoft, the FTC plans to investigate Microsoft's cloud business and any anti-competitive behavior. ... read more

"Beauty Never Gets Old" showcases an array of women whose confidence in their own skin jumps off the screen. ... read more

Illustration: The Verge Google Workspace is rolling out a Gemini-powered AI image generator directly in Google Docs that lets you quickly whip up visuals for your writeups. Essentially, it's a clip art ... read more

Disney Though the remainder of Moon Girl and Devil Dinosaur’s final season is set to hit the Disney Channel and Disney Plus some time next year, the studio is reportedly keeping one ... read more

The law "will inevitably result in the censorship of wide swaths of valuable political speech and commentary," X argues in a complaint filed Thursday in federal court in Sacramento. ... read more

Photo by Antonio G. Di Benedetto / The Verge The new M4 MacBook Pros that launched last month have an unadvertised change with new quantum dot displays, according to display industry analyst ... read more

Kantar and CreativeX conducted research for Meta showing human emotions and connections can improve ad performance, but only 31% of the 55,000 creatives running in nearly 1,300 campaigns analyzed used this strategy. ... read more

Kantar and CreativeX conducted research for Meta showing human emotions and connections can improve ad performance, but only 31% of the 55,000 creatives running in nearly 1,300 campaigns analyzed used this strategy. ... read more

Image: Cath Virginia / The Verge Social network Bluesky, in a post on Friday, says that it has “no intention” of taking user content to train generative AI tools. It made the ... read more

Consider how powerful the incentives are to look the other way when the algorithm favors unwholesome content. ... read more

Image: The Verge US Senator Mark Warner (D-VA) has sent a letter to Valve CEO Gabe Newell asking if the company intends to take measures to curtail extremist content on Steam. The ... read more

This could be so much better. | Photo by Allison Johnson / The Verge We could argue all day about the merits of iOS versus Android, but there’s one thing the Android ... read more

Meta will argue to the 9th Circuit that it's immune from suit under Section 230. ... read more

Casio’s smart ring is a tiny digital watch. | Image: Casio Not to be outdone by its longtime rival, Casio has announced its own digital ring watch that brings more functionality than ... read more

Image: Cruise GM’s Cruise will pay a criminal fine of $500,000 to resolve a federal investigation and accept a deferred prosecution agreement after the company admitted to falsifying a report to the ... read more

Image: Nick Barclay / The Verge Facebook is making “views” its primary metric to measure the performance of content, bringing it in line with Instagram metrics. Views will be measured not just ... read more

Image: The Verge Threads is testing a way to create custom feeds for certain profiles or topics, Meta CEO Mark Zuckerberg announced on Friday. The upcoming feature should make it easier to ... read more

Image: Kristen Radtke / The Verge; Getty Images Elon Musk has updated his fraud, breach of contract, and racketeering lawsuit against OpenAI to make antitrust claims against Microsoft, accusing the two companies ... read more

This decrease, from 55% in 2023 to 40% in 2024, reverses a trend of increasing dissatisfaction in previous years. The flipside: though fewer clients are switching agencies, 68% are planning to review their agency partners ... read more

Photo: David Pierce / The Verge The Rabbit R1 can now use AI to redesign the device’s entire interface based on a prompt. Some examples shared by Rabbit CEO Jesse Lyu show ... read more

Photo: Amelia Holowaty Krales / The Verge Some of us freshly anointed moms and dads pooled together our top tech picks that make early days with baby just a touch easier (or ... read more

Principal's Diane Van Wyngarden singled out the Dentsu shop's "capabilities in proprietary, data driven targeting and media optimization, combined with a clear point of view in how to stand out in the market." ... read more

Amazon’s latest Fire TV Stick 4K Max is a snappy streaming stick with impressive Alexa integration. | Image: Amazon If you missed out on Amazon’s fall Prime Day event, the retailer’s ... read more

Image: Alex Parkin / The Verge Bluesky hit 15 million users this week. And then 16 million. The vibes on Bluesky are immaculate, and it seems to have a real and renewed ... read more

Image: HBO HBO’s new Dune prequel series sharpens the Bene Gesserit’s history into pointed drama that calls for some patience. Continue reading… ... read more

Nick Barclay / The Verge The hacker behind one of the biggest-ever cryptocurrency heists will serve five years in prison for conspiring with his wife to launder billions in stolen Bitcoin. Ilya ... read more

Illustration: The Verge Google has placed some new limitations on a Google Photos feature that allows users to automatically share images and videos in their library with a partner. The update to ... read more

In this week's edition, I review HBO's "Industry" (good), Apple TV's "Slow Horses" (good), And FX's "The Old Man" (also good). ... read more

Fans of "Blue Bloods" are likely feeling blue this fall as their show nears the end of its 14-season run on CBS. ... read more

The true measure of health for a prime-time series continues to be fluid where overall time-shifted data through seven days and streaming platforms should be factored in. ... read more

Change is hard for a company like Nielsen, which has been around so long it even predates the first publicly available television sets. The post Nielsen Says You Shouldn’t Count Out The Old Guard Just ... read more

Jessica Alter, co-founder of the nonprofit Tech for Campaigns, believes political campaigns should model their digital ad strategy on that of seed-stage startups. She joins the podcast this week to talk through this year’s unexpected ... read more

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …  The post Comic: Remote Possibilities appeared first on AdExchanger. ... read more

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Living Wage Brands are changing how they work with agencies. Which is to say, they want to pay less for agency services. ... read more

After several years of fits and starts, curation in ad tech is finally having its moment in the spotlight.  And if you need a clear sign of its mainstream arrival, even Google is jumping on ... read more

There’s always a gap between expectation and reality. But last week’s election result showed that for some marketers, that gap was significantly wider than they’d previously imagined. Creative agency strategists predict that marketers might turn ... read more

It has been just over six months since Campbell’s officially acquired Sovos Brands, Inc., bringing Rao’s Homemade under its brand umbrella. Originally a more regional brand, the jarred pasta sauce has built up a cult-like ... read more

In today’s entertainment landscape, transmedia is the buzzword du jour — and gaming is driving the narrative. The trend was on full display earlier this week, when the creators of “DC Heroes United” announced that the ... read more

In TikTok’s search to attract more SMBs, it’s turning to automation. That journey started off with automating how ads are bought, but now the platform has set its sights on how those ads are created. ... read more

Disney+ also overdelivered on subscribers, adding 4.4 million (up 4%) now totalling 122 million subscriptions. Hulu (including its Hulu+Live TV) was up 2% to 51.1 million. ... read more

Image: Tesla Robin Zeng, the founder of the world’s largest EV battery company, says Tesla CEO Elon Musk’s big bet on 4680 cylindrical cell technology “is going to fail and never be ... read more

Image: NASA NASA is teaming up with Microsoft to create an AI chatbot designed to make it easier to access and understand scientific data about the Earth. The tool, called Earth Copilot, ... read more

The Pokemon Company Pokémon Trading Card Game Pocket has been a big hit since its worldwide launch last month, and the team behind it has shared a brief roadmap of a couple ... read more

The Teenage Engineering OP-XY feels like an upgraded version of the company’s six-year-old OP-Z. | Image: Teenage Engineering Teenage Engineering’s new OP-XY is a portable synthesizer and sequencer that looks similar to ... read more

TikTok has filed two U.S. trademarks that aim to capitalize on its search popularity, opening its ad business up to new opportunities in the social media space - restaurants, retail, travel, and more. ... read more

TikTok has filed two U.S. trademarks that aim to capitalize on its search popularity, opening its ad business up to new opportunities in the social media space - restaurants, retail, travel, and more. ... read more

Image: The Verge TikTok will let advertisers pull in content from Getty Images when using the platform’s AI ad creation tool. With the integration, advertisers can use Getty’s licensed images and videos ... read more

It’s hard to find a fitness watch that tracks as many workouts and metrics as the Fenix 7 Pro series. | Photo by Amelia Holowaty Krales / The Verge Garmin makes some ... read more

Twinkly’s colorful string lights are more than half off at Amazon. Believe it or not, but it’s almost time to put up the holiday lights. If you’re looking for string lights that’ll ... read more

Image: Epic Games Fortnite’s next big partnership with Teenage Mutant Ninja Turtles is here. Epic Games already lets players dress up as the Turtles, and now, creators can publish experiences built with ... read more

Sandy Hook families had won a $1.4 billion defamation lawsuit against Jones. ... read more

Illustration by Hugo Herrera / The Verge The Consumer Financial Protection Bureau (CFPB) is seeking to put Google under federal supervision, a move that could impose the same kinds of monitoring and ... read more

The 2020 Ford Explorer is one of the vehicles affected by the recall. | Image: Ford Ford has agreed to pay a fine that could go up to $165 million after the ... read more

The fabric interior of Nike’s Elite EasyOn backpack is printed with instructions on how to use and customize it. | Image: Nike Nike’s new Elite EasyOn backpack was designed with innovative features ... read more

Image: Cath Virginia / The Verge Bluesky is growing quickly in popularity, but if you’re trying to use it today, the site might be acting up. As I was writing this article, ... read more

The draft code describes regulating AI applications under a risk-based framework to provide guidance for meeting the EU AI Act's requirements. ... read more

Meta may be planning to allow a small number of advertisers to create and publish ads on its decentralized microblogging app Threads this coming January, marking a first for the platform and following through with ... read more

Illustration: The Verge Google has announced it will stop showing political ads to users in the European Union next year due to uncertainties around the bloc’s new transparency regulations. In a new ... read more

During its earnings call on Thursday morning, Disney announced plans to bring ESPN+ content to Disney+ starting on December 4, The post ESPN+ Content Is Coming To Disney+ This Winter appeared first on AdExchanger. ... read more

Apple TV Plus Mythic Quest’s upcoming fourth season finally has a release date, but Apple’s future plans for the series aren’t stopping there. Today, Apple announced that Mythic Quest will return on ... read more

Illustration: The Verge Bluesky might be on the rise, but Instagram and Threads boss Adam Mosseri wants you to know that Threads is still much bigger. In a post on Thursday, Mosseri ... read more

Illustration: Cath Virginia / The Verge After an open beta that rolled out last month, Arc Search is now available to all Android users. The Browser Company’s search engine — which describes ... read more

Co-founder Christie Marchese and CEO Brian Walker join Publicis Media, reporting to Chief Content Officer Eric Levin. ... read more

Principal-based buying – the practice of purchasing inventory in bulk at a discounted rate and reselling it to clients at a markup – has recently sparked much debate. Media arbitrage is not new. But an ANA ... read more

Budgets will shift to emerging AI-powered channels that embrace creative automation and conversational commerce as marketers become more optimistic about the coming year. A survey by Smartly found 75% of participants anticipate a budget increase ... read more

Image: Cath Virginia / The Verge; Getty Images In the weeks leading up to the US presidential election, Kacey Smith was feeling hopeful. Smith, who supported Vice President Kamala Harris’ campaign, says ... read more

Image: The Verge Microsoft has been trying to expand Xbox to multiple devices for more than five years now, and now it’s launching a marketing campaign to make it very clear that ... read more

Image: Cath Virginia / The Verge, Getty Images How fake music targets real artists. Continue reading… ... read more

Illustration by Nick Barclay / The Verge Almost two years after EU regulators first accused Meta of “abusive practices” that gave the tech giant unfair market advantages, the European Commission has fined ... read more

Alex Jones in 2022. | Photo by Joe Buglewicz/Getty Images The satirical news outlet The Onion has acquired Infowars, the conspiracy theory-riddled site run by Alex Jones, in a bankruptcy auction. In ... read more

Alex Parkin / The Verge Cassette tape sales are at a 20-year high, the vinyl market is on a 17-year growth streak, and CDs have caught the attention of Gen Z. After ... read more

Image: The Verge / Getty Images What Elon Musk really wants from a Trump presidency.  Continue reading… ... read more

Photo: Amelia Holowaty Krales / The Verge Whether you’re assembling a PC, planning an epic Etsy crafts store, or just fixing a squeaky old chair, we found some handy tools that anyone ... read more

Sequent's partners, Jim Spaeth and Alice Sylvester, have assiduously helped marketers understand the enormous complexities and see through the smoke and mirrors of marketing mix modeling, multi-touch attribution, and last-touch attribution, as revealed by their ... read more

Illustration by Alex Castro / The Verge YouTube is taking a page out of the TikTok playbook by adding “jewels” you buy to exchange for gifts for your favorite creators during livestreams. ... read more

The Americas regions reported an organic revenue decline of 3.1%. The good news: the region has shown quarterly improvement since the fourth quarter of last year. ... read more

Open minds and trust drive consumer spending, according to the study. People who like to learn are naturally more receptive to ads and tend to have an engagement rate of more than 54%. Brands can ... read more

Image: Nick Barclay / The Verge Disney made money off its streaming business for the second time in a row. During Q4 2024, profit from Disney Plus, Hulu, and ESPN Plus soared ... read more

Image: Amazon Amazon is today introducing its latest Fire TV Omni TV series, and it’s the first to feature Mini LED backlighting for improved contrast, less blooming, and greater brightness than past ... read more

However, linear TV ads are more likely to be seen as intrusive or annoying. ... read more

It's not literally a lab with beakers and test tubes, but utilizes tens of thousands of scientifically designed data tests to prove or disprove media hypotheses. ... read more

Photo by Amelia Holowaty Krales / The Verge Wordle’s success has caused an explosion in newspaper-style puzzle games, and now Words With Friends is getting in on the action. The long-running word ... read more

Image: Cath Virginia / The Verge Apple is facing a £3 billion (about $3.75 billion) lawsuit from a consumer group that alleges the iPhone maker violated UK competition law by “forcing” customers ... read more

Understanding cross-channel measurement across devices for online advertising has become one of the most critical tools for marketers planning multichannel campaigns. Key guidelines were released Thursday to walk advertisers through the processes. ... read more

CTV is the hottest growth channel in ad tech, but there’s still plenty of untapped programmatic opportunity. That’s why Viant acquired CTV data platform IRIS.TV. The deal was announced during Viant’s Q3 earnings call on ... read more

Nielsen said: "Contrary to what Paramount has shared, we are not seeking 'substantial price increases' in our proposal." ... read more

In 2022, Jeff Shell, then CEO of NBCU, considered giving back the 10 p.m. hour to network affiliates. In the current marketplace, could he get it done at CBS? ... read more

In the pantheon of media giants, Turner was a magnetic, charismatic, one-man energy field who zigged when everyone else zagged. ... read more

Illustration by Alex Castro / The Verge Once known only for its self-destructing pics, in recent years Snapchat has sneakily evolved into a location-oriented social media app. It’s now leaning further than ... read more

In the AI chatbot world, ubiquity is everything. Companies have raced to build desktop and mobile apps for their bots, in order to both give them new capabilities but also to make ... read more

The Verge Google has added some new travel and shopping features to Maps that aim to make it easier to find local products and stay on time during busy periods. Starting today, ... read more

PayPal is making it easier to collectively pool together funds on the platform. | Image: Cath Virginia / The Verge; Getty Images PayPal is introducing a new money-pooling feature that aims to ... read more

Ad spend for NFL programming witnessed a 32% year-over-year gain in the month. The NFL's share of all national linear TV ad dollars is now at 30%. ... read more

This December, Sequent Partners will say farewell to the advertising and media industries.   After 21 years of devising innovative ways to improve the effectiveness of advertising investments, we’ve decided it’s time. Freedom and the open ... read more